Josef believes that storytelling is more than just art and entertainment – it is foundational to the way human beings communicate effectively and learn from each other. With that in mind, Josef has spent the past few decades helping others tell their stories through robust design and strategic thinking. His ultimate focus is to optimize human performance through immersive learning, talent, and workforce development. As an author, instructional designer, and world builder, Josef adheres to the belief that a great story, well told, can change the world.
Director, Brand Training & Adoption
Josef Bastian
Building organizational muscle
