Principal & Founder

Eric La Brecque

Storytelling and strategic lead

Eric pursues an approach to brand communications that combines storytelling techniques from the world’s great narrative traditions with an ongoing study of marketplace dynamics. Viewing brand development as equal parts business discipline and art form, he and his teams have successfully addressed complex communications challenges for everything from cities and retail destinations to beauty products and communications technologies. In addition to helping clients achieve their business objectives through strengthening their connection with their audiences, he is dedicated to advancing brand practice through the ongoing development and refinement of tools and methods—and transforming the marketplace through the power of storytelling.