Applied Storytelling

Applied Storytelling

Build your brand from a better foundation.

Find your story

Case Study

DineEquity (formerly IHOP, Inc.)

A new name for the world’s largest full-service dining company

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16 Sep

“Plastic surgeons warned that people misled by wide angle distortion in selfies were seeking nose jobs.” @Harpers F… https://t.co/evTfE6hvKg

Storytelligence Blog

29 Apr

Discover Your Values and Priorities: A Simple Exercise for Leaders

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The premier story-led brand strategy firm.

We solve the biggest brand challenges companies face using an inspired, story-based approach.

“Applied Storytelling is one of our most valued partners at The Henry Ford. We have been working with Applied Storytelling since 2001 and continue to find their insight and direction vital to supporting our business plans. Since 2001 our revenue has almost tripled for our “big four events”, membership nearly doubled (revenues up 65%), corporate sponsorship revenue is up 120%, in-kind sponsorship support has grown 439% and our hotel partnership program has grown 423%.”

The Henry Ford | Carol Kendra, CMO

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Brand Strategy Syllabus

Good brand strategists are a rare breed….