Meta-morphosing Facebook
The elephant in the room with the Facebook-to-Meta move is, obviously, the timing. The announcement comes off as an effort to distract from the…
A Power Tool for Brand Storytelling: Meet the Brand Wheel
When we set out to build a foundation for telling a brand story, we develop and organize the building blocks of the story with a…
Washington’s New NFL Team Name: Touchdown? Not.
I’ve heard some of the candidates floated to replace the Washington R———s, a name so offensive to people I respect that I will no…
Discover Your Values and Priorities: A Simple Exercise for Leaders
Our client: A highly successful entrepreneur who has built an entertainment technology empire. The company at the heart of his empire no longer interests him…